PLATFORMS

Calculate your value on any platform

Each platform has its own revenue mechanics. Pick yours and get a valuation tailored to how your audience actually generates money.

How much is your YouTube audience worth?

Most YouTube creators earn 20-30% of their audience's true value. See yours in 60 seconds across AdSense, sponsorships, memberships, and 3 more revenue streams.

$15-25

Avg CPM

3.5%

Avg Engagement Rate

500+

Channels Analyzed

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How much is your Instagram audience worth?

Most Instagram creators undervalue their audience by 3-5x. See your real number in 60 seconds across sponsoring, Reels, digital products, and 3 more strategies.

$10-50

Per 1K Followers

3.0%

Avg Engagement Rate

800+

Profiles Analyzed

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How much is your TikTok audience worth?

TikTok's Creator Fund pays $0.40-1.00 per 1K views — but your audience is worth way more. See your full number in 60 seconds across 6 revenue streams.

$0.40-1.00

Per 1K Views

5.0%

Avg Engagement Rate

400+

Accounts Analyzed

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How much is your X audience worth?

Most X creators only think about Premium sharing. Your audience is worth 4-6x more across sponsoring, products, coaching, and 3 other strategies. See your number in 60 seconds.

$3

RPM (Premium)

1.5%

Avg Engagement Rate

1,000+

Profiles Analyzed

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How much is your finance audience worth in 2026?

Finance creators with 25K followers earn $22,000–$35,000/year on average across 6 monetization strategies, but most realize under 30% of that. The niche commands premium CPMs ($25–$50) and the highest digital product conversion rates of any creator category. See your number in 60 seconds.

$25-50

Niche CPM

$22K

Avg revenue at 25K

Top 3

Most monetizable niches

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How much is your tech audience worth in 2026?

B2B tech audiences command CPMs 3-6x higher than lifestyle. An 8K tech audience can outearn a 100K entertainment audience on every strategy except sponsoring. Niche depth beats follower count. See your number in 60 seconds.

$20-40

Niche CPM

8K

Min size to monetize

$18K+

Avg revenue at 25K

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How much is your marketing audience worth in 2026?

Marketing audiences buy templates, hire consultants, and click software affiliates. A 25K marketing audience earns $15,000–$25,000/year on average across 6 strategies. The niche has the highest willingness-to-pay among creator categories.

$20-40

Niche CPM

$15-25K

Avg revenue at 25K

Top 3

Highest WTP niches

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How much is your wellness audience worth in 2026?

Wellness creators have the highest engagement rates in the creator economy (4-6%) but lower per-product price points. A 25K wellness audience earns $12,000–$20,000/year on average across 6 strategies — usually weighted toward programs and brand partnerships.

4-6%

Avg engagement rate

$12-20K

Avg revenue at 25K

Top 1

Engagement rate niche

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How much can you charge for sponsorships?

Most creators undercharge by 30-50% because they ignore the engagement multiplier and rights modifiers. The formula: followers × niche CPM × engagement multiplier × rights modifiers. Get your fair rate in 60 seconds.

30-50%

Typical undercharge

1.5-3x

Engagement multiplier

1.5-2x

Usage rights premium

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What can your audience earn from digital products?

Across 1,000 audiences, digital products outearn sponsoring by 1.5–4x at follower sizes below 250K. The biggest gap is in B2B-leaning niches where a $19–$49 product can earn more in a month than a year of brand deals at the same size.

1.5-4x

vs sponsoring (sub-250K)

$19-49

Sweet spot price

2-5%

Conversion top 5%

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What can you earn from coaching your audience?

Coaching is the highest per-hour revenue strategy: $50–$500 per hour for 1:1 sessions, $97–$497/month for group programs. The threshold is niche-fit and authority signals, not follower count. Some creators activate coaching at 5K followers in B2B niches.

$50-500/hr

1:1 typical rate

5K min

B2B niche threshold

$97-497

Group program/mo

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What can affiliate marketing pay your audience?

Niche-relevant affiliate programs pay 3-10x more than random Amazon links. Restructured affiliate strategy typically adds 30-50% to creator revenue with one afternoon of setup. See your specific potential in 60 seconds.

5-30%

Commission range

3-10x

Niche vs Amazon

30-50%

Typical revenue lift

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What recurring revenue can your audience generate?

Paid communities at $5–$15/month per member. Subscriptions are the fastest-growing creator revenue strategy in 2026 (40% YoY growth). The threshold isn't 100K followers — it's 200-500 fans willing to pay for closer access.

$5-15/mo

Sweet spot price

40% YoY

Category growth

200-500

Min paying members

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Can you charge for speaking and events?

Industry speaker rates: $1,000 – $25,000 per event. The threshold is authority signals, not raw follower count. Industry-niche creators with 20K+ followers can charge if they have demonstrable expertise and a deliverable talk.

$1K-25K

Per event range

20K+

Realistic threshold

Auth-based

Not follower count

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