DEFINITION

RPM (Revenue Per Mille)

The revenue a creator earns per 1,000 views or impressions on their content. Unlike CPM (what advertisers pay), RPM reflects what the creator actually receives after platform fees. YouTube RPMs typically range from $3-15, while X Premium RPMs average around $2-5.

See also: CPM (Cost Per Mille), Creator Fund. Deeper analysis: read the related article.

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English

PRODUCT

Pricing

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